XS.com appoints Hanna Le as Vietnam business development director

XS.com has named Hanna Le as its Vietnam regional business development director as the brokerage expands its local presence and partner network. The move puts a veteran executive back in charge of growth efforts in one of the company’s key Asian markets.

Why it matters: - XS.com is tightening its focus on Vietnam as it looks to expand partnerships and strengthen its market position there. - The appointment adds a leader with local market knowledge and experience in business development, team management and partner relations. - XS.com is signaling that Vietnam is a priority market in its broader regional growth strategy.

What happened: - XS.com appointed Hanna Le as Vietnam regional business development director. - Hanna Le previously worked at XS.com as a regional manager and is now returning to the company. - The company announced the appointment on November 4, 2026.

The details: - In the new role, Hanna Le will lead XS.com’s business development efforts in Vietnam. - Her responsibilities include expanding partnerships, identifying new growth opportunities and reinforcing XS.com’s local market position. - She will work with the regional team and marketing department on initiatives tailored to the needs of Vietnamese clients and partners. - XS.com said the role will also support its broader business growth strategy. - Before rejoining XS.com, Hanna Le was business development director at GTCFX, where she managed the sales team and partner relationships. - Earlier in her career, Hanna Le was regional manager at Radex Markets, overseeing business development, retail sales, recruitment, training and local market planning. - She also worked at Info Finance – CFD Media as sales manager, supporting broker market entry in Vietnam through brand promotion, industry connections and customized marketing campaigns. - Hanna Le previously served as senior sales executive at Shinhan Bank.

Between the lines: - XS.com is leaning on executives with direct local-market experience to deepen its regional footprint. - The company is pairing leadership changes with a push to build more durable partner relationships in Vietnam. - Wael Hammad, group chief commercial officer at XS.com, said Hanna Le’s familiarity with the organization and understanding of local partner needs make her a strong fit for the role.

What’s next: - Hanna Le will focus on building strategic partnerships and finding new growth opportunities in Vietnam. - XS.com expects the appointment to help strengthen relationships with local partners and clients as the company continues expanding in the market. - The company says the move is part of its long-term commitment to growth, backed by its global experience and multi-asset brokerage capabilities. - XS.com’s social channels include LinkedIn, Instagram, Facebook, YouTube, TikTok, X and Telegram.

The bottom line: - XS.com is betting on a market-savvy hire to accelerate its Vietnam expansion and deepen local partnerships.